No data arriving
Purpose: Diagnose when Analytics shows 0 visitors.
Who this page is for
| Audience | Why it matters to you |
|---|---|
| Implementers | Most common issue |
| Analysts | Report the issue |
No Data Arriving
Your report shows 0 visitors. Here's how to fix it.
Checklist
1. Is the tracking code installed?
- Check browser console: is Web SDK/AppMeasurement loaded?
// In console, type:
typeof alloy
// Should return "function" (if Web SDK)
If undefined, the library didn't load. Check:
- Is the tag deployed?
- Did the page load before the tag?
- Are there JavaScript errors? (console tab)
2. Is the report suite ID correct?
// In AEP Debugger, check:
Adobe Analytics tab → Report Suite
Should match your configured report suite ID.
3. Is datastream configured?
If using Web SDK:
- Go to Experience Platform → Datastreams
- Find your datastream
- Is Adobe Analytics enabled?
- Is the report suite ID correct?
4. Are there server-side errors?
Check AEP Debugger Network tab:
- Does the request to Adobe succeed (200 status)?
- Or is it failing (4xx, 5xx)?
If failing:
- Check org ID is correct
- Check datastream ID is correct
- Contact Adobe Support
5. Is there a consent issue?
If you implemented consent:
alloy("setConsent", { consent: [...] })
Check:
- Is consent set to "In"?
- If "Pending" or "Out", data won't be sent
- Override temporarily to test
6. Is this a new implementation?
New report suites take 24-48 hours to activate.
- Wait a day
- Try again
7. Is the date range correct?
- In Workspace, check the date picker
- Are you looking at today's data? (takes 30 min)
- Try a wider date range (last 7 days)
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Next: Values wrong or truncated